Победители 22-го КМФР в категории BRAND EXPERIENCE & ACTIVATION

22-й Киевский Международный Фестиваль Рекламы объявил все результаты.

Победители 22-го КМФР в категории BRAND EXPERIENCE & ACTIVATION

A11-01 CONSUMER PROMO ACTIVATIONS
Silver
A11-01-04 Everest At Home (65,5) Postmen (Україна)
Not shortlisted
A11-01-02 Happy Miniso New Year (44,2) Redberry (Грузія)
A11-01-05 Lumea and the City (34,2) Be-it Agency (Україна)
A11-01-01 Promprylad.Renovation: $5mln to change the country (21,8) plusone (Україна)
A11-01-03 Share festive Magic Aroma (20,5) Havas Engage (Україна)
A11-03 LIVE SHOWS/CONCERTS/FESTIVALS
Not shortlisted
A11-03-01 150 names of Lesya Ukrainka (47,7) Postmen (Україна)
A11-04 EXHIBITIONS AND INSTALLATIONS
Bronze
A11-04-01 The Thing Is (63,0) Vintage (Україна)
Shortlist
A11-04-02 150 names of Lesya Ukrainka (54,7) Postmen (Україна)
A11-05 AMBIENT
Not shortlisted
A11-05-01 Rice (50,5) Leavingstone (Грузія)
A11-06 MERCHANDISING/IN-STORE EXPERIENCE
Bronze
A11-06-04 Rice (59,8) Leavingstone (Грузія)
Shortlist
A11-06-03 How we created the world’s first zero-waste art exhibition (57,8) Postmen (Україна)
A11-06-02 150 Names of Lesya Ukrainka (56,7) Postmen (Україна)
Not shortlisted
A11-06-01 Happy Miniso New Year (44,7) Redberry (Грузія)
A11-07 COMPETITIONS & PROMOTIONAL GAMES
Bronze
A11-07-01 Everest At Home (60,3) Postmen (Україна)
Not shortlisted
A11-07-02 The Game: 150 names of Lesya Ukrainka (39,3) Postmen (Україна)
A11-08 LOYALTY PROGRAMMES
Not shortlisted
A11-08-01 Level Up (44,3) Postmen (Україна)
A11-09 END TO END CUSTOMER JOURNEY
Not shortlisted
A11-09-01 Georgia By Post (44,8) Redberry (Грузія)
A11-10 SPONSORSHIP & BRAND PARTNERSHIP
Shortlist
A11-10-01 How we created the world’s first zero-waste art exhibition (55,3) Postmen (Україна)
A11-11 INTEGRATED BRAND EXPERIENCE CAMPAIGN
Silver
A11-11-01 Hidden Music Drop (65,3) Saatchi&Saatchi Ukraine (Україна)
Shortlist
A11-11-03 THE MOST EFFECTIVE AWARD (56,7) TWIGA Digital Ukraine (Україна)
A11-11-02 Georgia By Post (55,2) Redberry (Грузія)
A11-12 INNOVATION IN BRAND EXPERIENCE
Not shortlisted
A11-12-01 How we created the world’s first zero-waste art exhibition (46,0) Postmen (Україна)
Best of contest
A11-13-02 Everest At Home (70,0) Postmen (Україна)
A11-13 INNOVATION IN LOCKDOWN
Not shortlisted
A11-13-01 Georgia By Post (48,7) Redberry (Грузія)
A11-13-04 Save The Party (47,3) Panda Digital (Росія)
A11-13-03 METRO tolerance distance (37,2) McCann Kyiv (Україна)